Paragon Poster

Many times the role of a graphic designer is to take a handful of images and put them together to make a good looking piece. Is somewhat MacGyver-ish in the way he would take a plastic fork, some string and a cardboard box and create an armored tank. Thankfully we had better images to work with than a cardboard box, and who can go wrong with NASA related items?

Paragon Poster

’09 Football Credentials

With the credentials for 2010 wrapped up and in production, we can now show you last year’s credentials. We take security very seriously and didn’t want to take the chance of the 2010 credentials looking even remotely similar as to 2009. BUT, you really must attend a game this year and check out the 2010 versions as they are going to be great.

This all goes back to our desire to not just make good design but to make everyone else look good as well. We want the athletic department to look good, that people coming from other schools to a game and being given a credential will look at it and think, «whoa, this school is top notch». Granted, we take on all kinds of design work and we try hard to make everything we touch look good, but this is also our hometown team – we take pride in what we can do to help out.

Included below are a few of the dozens of credentials we create for each game, as well as a few large versions of the credentials without the required text. They would make for a nice set of playing cards.

Maybe we should be a bit more impartial, but having a UCLA player being bowled over on their head — it makes us smile.

El Tour de Tucson Poster & Jersey Submission

We were asked to come up with an El Tour de Tucson poster/jersey idea as they already had a few submissions and wanted another artist to submit another option. Unfortunately, less then a week was given so this was done outside of work hours to afford more time, which there still wasn’t a whole lot. It wasn’t anyones fault — sometimes the process is longer than the time given. These were two ideas, but where never completely finished due to time constraints.
Idea #1, including the Pima County Courthouse [the old one, that is] and saguaro ribs in the background. Where to put the cyclists? Not totally sure, but either riding in front [very dynamic] or around the dome.

Idea #2: a much stronger composition for the poster, with the riders leaving the old Pima County Courthouse and the 7am sunrise in the background. With the sun on the far side, deeper colors in shadow could be used with a few lighter colored highlights.

Here is a quick color mock-up of the second idea, with deep blue/purple shadows.

Another quick mockup of the poster so that we could pull the graphics over to the jersey.

… and another version in green.

The final poster would have been painted, and the 5 spot color restriction for the clothing would be removed.

A good cycling jersey always complements the poster, though the printing restrictions keep it from getting all-out crazy. This version matched the border of the Pima County Courthouse’s dome, and looks a bit more southwest.

We don’t believe we have ever seen a blue and purple jersey – it just might work.

The jerseys are printed with 5 spot colors, and the last few years the colors have been somewhat similar. This was a sizable jump from prior year’s colors.